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Ford is set to usher in a new era with the launch of its highly anticipated Ford Explorer SUV, tailor-made for the European market. It is adventure-ready with a new and unique design, new levels of comfort and advanced driving technology.
Production of this state-of-the-art model will start at the revamped Cologne plant as of August/September 2023. The car will be available for order in Latvia from November 2023.

In direct competition with mid-size SUVs such as the Škoda Enyaq and Jeep Avenger, as well as the Hyundai Ioniq 5, the Ford Explorer promises to be a game-changer in its class.
So what does the Ford Explorer promise to be!?
The Explorer boasts a length of 4.46 metres, a width of 1.87 metres and a height of 1.6 metres. Its design strikes the perfect balance between elegance and functionality. Equipped with all-wheel drive, the Ford Explorer delivers mighty 340 horsepower. For those who prefer a rear-wheel drive configuration, there is also a 286 horsepower option available to suit different driving preferences.

With acceleration from 0 to 100 km/h in just 6 seconds, the Ford Explorer delivers an exhilarating driving experience without compromising on efficiency.

The Ford Explorer’s lithium-ion battery provides excellent single-charge mileage of up to 500 kilometres in the summer, while still offering an impressive range of 350 to 400 kilometres per charge in the winter. In addition, its fast charging capability delivers a charge rate from 10% to 85% in just around 25 minutes, reducing downtime during long journeys.
With acceleration from 0 to 100 km/h in just 6 seconds, the Ford Explorer delivers an exhilarating driving experience without compromising on efficiency.
This Ford Explorer is based on a new electric vehicle platform and therefore has a much larger luggage compartment. The boot has a capacity of 470 litres and there is space for even a 15″ laptop in the compartment between driver and passenger.
Ford aims to make the Explorer an attractive option with a planned starting price of €45,000, positioning it as a tempting choice compared to its rivals.

How does the Ford Explorer compare to the competition?
Jeep Avenger (electric): starting at €40,000, the Avenger offers a charging range of up to 400 km and an 80% charge in 40 minutes.
Hyundai Ioniq 5: Ioniq 5: starting at €53,000, the Ioniq 5 boasts a remarkable range of up to 500 km per charge, with charging to 80% in 40 minutes.
Škoda Enyaq IV (electric): starting at €50,000, the Enyaq offers a range of up to 400 km, with 80% charge in 40 minutes.
In conclusion, the Ford Explorer is a worthy contender in the mid-size SUV electric market, combining a competitive price, impressive range, fast charging times and a stylish design that particularly meets the expectations of Europeans. In strategic partnership with VW plants and with innovative features, the Ford Explorer is set to redefine the SUV experience and usher in a new era in the automotive world.

Read more about the new Ford Explorer at www.ford.lv.
*Photos from www.ford.lv

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Privacy policy

1. Introduction

SIA “KURBADS UN KO” (hereinafter – the Controller), through the website www.kurbads.lv (hereinafter – the Website), processes personal data obtained from the data subject – the Website user (hereinafter – the User).
The Controller respects the User’s privacy and personal data protection, observing the User’s rights to lawful processing of personal data in accordance with the applicable legislation – Regulation (EU) 2016/679 of the European Parliament and of the Council of 27 April 2016 on the protection of natural persons with regard to the processing of personal data and on the free movement of such data (the Regulation), and other applicable legal acts in the field of privacy and data processing.
Considering the above, the Controller has developed this Privacy Policy with the aim of providing the User with the information specified in the Regulation.
This Privacy Policy applies to data processing regardless of the form and/or medium in which the User provides personal data (via the Website, in paper form, in person, or by phone).
The Controller reserves the right to amend these terms at any time. It is the responsibility of the Website visitor to independently check the Website content to be informed about any changes to the terms.

2. Controller’s identity and contact details

The Controller is SIA “KURBADS UN KO”, VAT registration No. LV50003264331.
Address: Mazjumpravas iela 24, Riga, LV-1063
Website: www.kurbads.lv
E-mail: kurbads@kurbads.lv
Phone: +371 67803311

3. Purposes and legal basis for processing personal data

If the User provides their personal data to the Controller by phone, via Website contact forms, by e-mail or postal mail, we store and use this information to fulfil or conclude a relevant service contract, including: customer identification; contract preparation and conclusion; provision of services (fulfilment of contractual obligations); customer service; handling and processing complaints; enhancing customer loyalty; administration of payments and settlements; debt recovery and collection; proof of facts; website maintenance and improvement; business planning and analytics; planning and record-keeping. We also process such data for providing information to public authorities and operational entities in cases and to the extent specified in external regulatory enactments.
The legal basis for data processing includes: conclusion and execution of a contract, compliance with legal obligations, the Client’s (data subject’s) consent, and our legitimate interests (for example, to verify the Client’s identity before concluding a contract; to ensure the fulfilment of contractual obligations; to analyse Website usage; to ensure service efficiency, etc.).

4. Categories of personal data

Categories of personal data: name, surname, personal identification number, e-mail or postal address, IP address, phone number, content of a message or letter, etc.

5. Categories of personal data recipients

Data is disclosed to those Controller’s employees who require it to perform their direct duties in order to fulfil or conclude a relevant service contract.
When obtaining and using personal data, we partially use the services of external service providers who, under contract, strictly follow our instructions and whom we check both before using their services and continuously thereafter.

6. Categories of data subjects

Categories of data subjects: current, former, and potential clients of the Controller, as well as other persons who express a desire to contact the Controller.

7. Transfer of data outside Latvia

The received data is not intended to be transferred outside Latvia, the European Union, or the European Economic Area, nor will it be transferred to any international organisation. However, given that the Website is linked to Google and Facebook services, the Controller cannot guarantee that these companies will not transfer data outside the EU or EEA.

8. Data retention period

We process and store the User’s personal data for as long as either party has a legal obligation to retain the data.
After the specified circumstances end, and unless otherwise stated in the data protection provisions, we delete personal data no later than three months after the original reason for data retention no longer applies, except where we have a legal obligation to continue storing the data (for example, but not limited to, for accounting or litigation purposes).

9. Data subject’s access to personal data

The data subject has the right to access their personal data within one month from the date of submitting a relevant request.
The User may submit a request to exercise their rights in writing in person at the Controller’s legal address (presenting an identity document), by post, or by e-mail signed with a secure electronic signature.
Upon receiving the User’s request to exercise their rights, the Controller will verify the User’s identity, review the request, and fulfil it in accordance with legal requirements.
The User has the right to receive the information specified in legal acts regarding their data processing, to request access to their personal data, as well as to request the Controller to supplement, correct, or delete such data, to restrict processing, or to object to processing, insofar as these rights do not conflict with the purpose of the processing (contract conclusion or fulfilment).
The data subject is not entitled to receive information if its disclosure is prohibited by law in the interests of national security, defense, public safety, criminal law, or to protect the State’s financial interests in tax matters or for financial market supervision and macroeconomic analysis.

10. Cookie processing

The Website collects data about its visitors to allow the Website operator to assess the usefulness of the Website and how it could be improved.
The Controller continuously improves the Website to enhance its usability and therefore needs to know what information is important to visitors, how often they visit, what devices and browsers they use, the regions they come from, and which content they prefer.
The Controller uses Google Analytics to analyse how visitors use the Website. Information on how Google Analytics works can be found at https://support.google.com/analytics/answer/1012034?hl=en&ref_topic=6157800. We process collected data in our legitimate interest to better understand visitor needs and improve access to our published information. Visitors can opt out of data collection by Google Analytics as described here: https://tools.google.com/dlpage/gaoptout/.
The server hosting the Website may log requests sent by the visitor (device used, browser, IP address, date, and time of access). Such data is used for technical purposes: ensuring proper functioning and security of the Website and investigating possible security incidents. The legal basis for collecting such data is the Controller’s legitimate interest in ensuring the technical availability and integrity of the Website.
Cookies are small files stored on a visitor’s computer each time they visit the Website, as determined by the visitor’s browser settings. Some cookies are used to tailor and personalise content and advertising for the visitor, based on content they have previously viewed, thus making the Website easier and more convenient to use. More information about cookies and how to delete or manage them can be found at www.aboutcookies.org.
The Website uses cookies to collect the user’s IP address and browsing information and to remember visitor preferences. Cookies allow the Controller to track Website traffic and user interaction with the Website, which we use to analyse visitor behaviour and improve the Website. The legal basis for using cookies is the Controller’s legitimate interest in ensuring Website functionality, accessibility, and integrity.
Visitors can control and/or delete cookies at their discretion. More information is available at www.aboutcookies.org. Visitors can delete all cookies on their computer, and most browsers can be set to block cookies. Visitors can refuse cookies in their browser settings or at https://tools.google.com/dlpage/gaoptout. Blocking cookies may require visitors to manually adjust settings each time they visit the Website, and some services or functions may not work.
Statistical data about Website visitors is accessible only to those Controller’s employees responsible for analysing such data.
Unless otherwise stated, cookies are stored until the action for which they were collected is completed, and then they are deleted.
If the Website offers a forum or comment section, the visitor’s IP address and data provided by the visitor are stored. Cookies containing such data may be stored for one year for convenience (so the visitor does not have to re-enter it each time).

Provider

Cookie name

Purpose

Storage period

Google Analytics

_ga

Used to identify unique website visitors by assigning a randomly generated identifier (“Google Universal Analytics” cookie)

2 years from creation

Google Analytics

_gid

Used to identify unique website visitors (“Google Universal Analytics” cookie)

24 hours from creation

Google Analytics

_gat_UA-39952253-1

Used to reduce the amount of data recorded by Google when there is a high volume of users on the website (“Google Universal Analytics” cookie)

1 minute from creation





11. Third-party websites

We may cooperate with third parties authorised to place third-party cookies on our websites or in our services, applications, and tools with your consent. These service providers enable us to provide you with a better, faster, and safer website experience. Note that third-party cookies are subject to the third parties’ privacy policies, and we take no responsibility for these privacy policies.
The Website uses the “Facebook Pixel” tool. The purpose of using this tool is to personalise content and advertising for Facebook users. To learn more about Facebook’s privacy policy, click here: https://www.facebook.com/about/privacy/. You can also change your advertising settings in your Facebook profile.

12. Right to lodge a complaint with a supervisory authority

The data subject has the right to lodge a complaint with the supervisory authority – the Data State Inspectorate.
Documents may be submitted to the Data State Inspectorate by post, by e-mail (documents signed with a secure electronic signature), or by leaving them in the mailbox on the 1st floor at Blaumaņa iela 11/13, Riga. E-mails may be sent to: info@dvi.gov.lv.

13. Validity of the Privacy Policy

We reserve the right to amend and supplement the content of this Privacy Policy from time to time to clarify the description of how we process your data.
Therefore, we encourage you to review this Privacy Policy regularly to stay informed about the processing of your personal data on the Website.